Lenskart is stepping into the future of wearable payments with its latest innovation — the B Camera Smartglasses. Announced at the Global Fintech Fest 2025, the eyewear comes equipped with integrated UPI payment technology, allowing users to complete transactions by scanning QR codes and confirming them with their voice.
The Next Step in Wearable Payments
Imagine buying groceries or grabbing a cup of chai without even reaching for your phone. With Lenskart’s upcoming B Camera Smartglasses, that futuristic scenario becomes reality. The glasses use NPCI’s UPI Circle framework to securely link with a user’s bank account. Once connected, users can look at a QR code, scan it using the glasses’ built-in camera, and authorize the payment with a simple voice command.
Lenskart’s founder shared his excitement about the product launch, saying, “By integrating payments directly into smartglasses, we are redefining how people experience transactions — fast, safe, and completely hands-free.”
Merging Technology with Simplicity
These smartglasses are not just about payments. They come with advanced AI features and a point-of-view camera, allowing users to capture photos, record videos, and interact with digital assistants effortlessly. The voice recognition technology is designed to ensure secure authentication while keeping the process fast and user-friendly.
Unveiled during the Global Fintech Fest, the smartglasses mark a milestone for India’s growing wearable tech market. They highlight how fintech and fashion can merge to create real-world convenience, especially for busy professionals, travelers, and tech enthusiasts who want seamless control over their transactions.
Revolutionizing the Wearable Tech Market
Lenskart’s UPI-integrated B Camera Smartglasses are expected to bring a new wave of innovation to India’s rapidly evolving fintech ecosystem. As digital transactions continue to dominate the market, the company aims to make the process as intuitive as possible. The smartglasses are designed to work with major UPI platforms and support real-time scanning, making them a potential game-changer for contactless payments.
This launch reinforces Lenskart’s position not just as a fashion eyewear brand but as a pioneer in integrating cutting-edge technology with everyday products. The combination of AI, camera capabilities, and voice-based payment control aligns with India’s broader vision of becoming a leader in AI-powered digital finance.
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